With over 50 years experience in the Water Conditioning Industry, no other company has a focus on supporting professional plumbers like Novo. Novo offers a complete line of residential water softeners, filters, problem water solutions, reverse osmosis, ultraviolet and commercial applications. Our Novo Pro Advantage program has everything you need to successfully add water treatment to your business: live webinar training, online training videos, marketing and sales materials, free water test kit, vehicle decals and a listing on our online dealer locator. Our mission is to offer our customers exceptional value by providing: superior quality, innovative and high-efficiency products and industry leading expertise. We have the largest field support team in the industry and our call centre staff are all factory trained and based right here in the US.